Case studies

LKW Media case studies

Ten projects across education, FMCG, sport, automotive, events and web development. Each one states the task, what we did and how it ended. We publish confirmed figures only.

No. 1 in EdTech

Reforma Lab

Education · Traffic & AI team

A public-speaking school and partner of the MGIMO Business School: traffic and search aimed at executives, 5,000+ graduates, first place in the professional education category of the EdTech awards. Marketing runs on an AI team: a pipeline from amoCRM, Calltouch, Topvisor and Yandex Direct, an automated weekly report, a stand-up that hands tasks to the team, and sales reconciliation.

10,000+ students

Dom Rechi

Online school · Traffic & AI team

An online speech school whose founder has an audience of 1.7 million: traffic and conversion to the paid course. Behind it are two sets of AI agents, one for the company and one for marketing. They run a daily amoCRM export and reconcile analytics with sales data, and they produced the sales playbook and the half-year financial review.

Launched 2007

Patron

Tequila · FMCG

Launch of a premium tequila in Russia in 2007, in a category with strict advertising restrictions: communication is built around experience, media and event marketing

Shipments ×2

Taittinger

Champagne · Event marketing

Event marketing at one of the largest marketing projects in the country over the past 20 years: 2 years of preparation, 40 days of activation, 10 cities and 80 special events.

Operations & activations

IIHF 2016 × Škoda

Ice hockey · World Championship

The 2016 IIHF World Championship: running the title partner’s venues — logistics, build, access, and distribution of giveaways across locations.

Art project

Lexus Hybrid Art

Automotive · Exhibition

An art project for a car brand in Moscow: production, technical delivery of the exhibition and venue management.

Event marketing

Rostec

B2B · Corporate event

A New Year corporate event for a state corporation: project management, technical delivery and contractor coordination on tight deadlines.

Runway production

Calzedonia

Fashion · Runway show

A Calzedonia Group fashion show: show production, technical delivery of the venue, light and sound, and the rehearsal schedule.

9 cities

Winston · Lucia

Music · Concert tours

Two concert tours across Russia: nine cities, route production — venues, logistics and artist booking.

76 pages

LKW Media website

Website · Tilda, SEO and AI visibility

A multi-page agency website on Tilda: 76 pages in Russian and English, eight free tools, a blog and a template library. The structure follows a keyword map built on Yandex Wordstat, every page carries Schema.org markup, and llms.txt serves AI assistants.

Brands the teamhas worked with

Agency work: traffic, brands and events

The LKW Media portfolio covers online education, FMCG and premium spirits, sport, automotive, retail and live music. Each case states the task, what we did and how it ended, and publishes confirmed figures only.

Education and the AI marketing team

For Reforma Lab and Dom Rechi we run traffic and search and restore lead attribution in the CRM. These projects are where the AI marketing team first went live.

FMCG, premium brands and events

Patron (launched in Russia in 2007) and Taittinger (event marketing at 2018 FIFA World Cup Russia), both in categories where direct advertising is restricted, plus the Škoda title partner venue at IIHF 2016, Lexus Hybrid Art, Rostec, Calzedonia and concert tours.

FAQ

Do you work in my niche if it is not listed?

Most likely. The method is the same for any niche with a measurable sale: model the economics, tag the channels and reconcile with the CRM.

Why do some cases have no figures?

We publish only data the client allowed us to share and that is confirmed at the source. The rest we show in a meeting under NDA.

Tell us about your project

Two paragraphs are enough: what you sell and where you are losing customers today. We reply within one working day.

Made on
Tilda