An online speech school whose founder has an audience of 1.7 million: traffic and conversion to the paid course. Behind it are two sets of AI agents, one for the company and one for marketing. They run a daily amoCRM export and reconcile analytics with sales data, and they produced the sales playbook and the half-year financial review.
10,000+ students
Online school · Traffic & AI team
The school has a large organic audience around its founder and a steady flow of trial-lesson requests, but many people were lost between the request and the paid course. Lead sources in the CRM were only partly restored, reports were built by hand, and the figures of marketing, sales and finance did not match.
The school has taught more than 10,000 students. Marketing and sales work on the same data: leads, trials, payments and cash are brought into one weekly report, and the team gets its tasks from the stand-up. The SEO agent is planning the move from a one-page site to a multi-page one, based on keyword data.
A public-speaking school and partner of the MGIMO Business School: traffic and search aimed at executives, 5,000+ graduates, first place in the professional education category of the EdTech awards. Marketing runs on an AI team: a pipeline from amoCRM, Calltouch, Topvisor and Yandex Direct, an automated weekly report, a stand-up that hands tasks to the team, and sales reconciliation.
Launch of a premium tequila in Russia in 2007, in a category with strict advertising restrictions: communication is built around experience, media and event marketing
Event marketing at one of the largest marketing projects in the country over the past 20 years: 2 years of preparation, 40 days of activation, 10 cities and 80 special events.
Dom Rechi’s founder has a large audience and plenty of trial-lesson sign-ups, but many people dropped off between sign-up and payment. We worked not only on ads but on what happens after the lead: attribution, the sales team and reporting.
Lead qualification rules, UTM from GetCourse, Direct goals, test-deal clean-up and a link between amoCRM, forms and the sales sheet — so it is clear which channel brings students, not just leads.
One team covers sales, finance, school operations and product; the other covers analytics, funnel, SEO, performance and content. Daily amoCRM exports and sales reconciliation replaced manual reports.
Two paragraphs are enough: what you sell and where you are losing customers today. We reply within one working day.
